We all know how little time readers have to scan their email inboxes and decide if they are going to delete or read an email. When you need an action, it is best to ask for that in the subject line with a simple line such as:

It only takes a minute of thought to include the “what” and the “when” in the subject line. If you put yourself in the reader’s shoes it is easy to do. Formalizing this habit in your internal and external communications can save time, clarify what is needed and help your team focus their attention on what matters.

Another example:

Not only do meaningful subject lines make things easy to find later, they help with results. And that’s probably why you sent the email in the first place.

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